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Bboxx leverages AI boost customer experience

Bboxx, a data-driven platform that aims to unlock access to clean energy and digital products across Africa, has signed an agreement with Amazon Web Services (AWS) to transform customer experiences and increase operational efficiency by integrating generative artificial intelligence (GenAI) into its Bboxx Pulse platform

AI will be utilised within the platform to analyse and summarise customer data, transaction history and product interactions to accelerate customer service processes, ultimately enabling Bboxx staff to respond to customer queries faster and contributing to improved satisfaction across the board. This will reportedly save approximately 5,000 customer service hours each month.

According to Bboxx, this will be one of many planned innovations to further optimise customer service and operational efficiency and forms part of its broader strategy to leverage advanced data analytics in pursuit of long-term growth.